WESN x 1st
Kickstarter Documentary
Executive Producer: Billy Chester
Producer: Ethan Thompson
DP: Benjamin Cotton
Editing and animation: Sebastian Strand
When launching their new pocket knife the Microblade in collaboration with "1st" founder and magician Chris Ramsay, WESN sought to tell a wider story of magic to help shine a light on the wonder of not just the well-designed knife but even the unboxing experience. Using high quality interview and overlay footage from Team Cotton, we put together this documentary style piece complete with product animations and an emotive journey, ensuring customer engagement from the outset.
